Archive for the ‘Random Thoughts’ Category

Interview Question

Tuesday, April 7th, 2009

I just read an interesting article about a well known marketing executive in NYC. One specific part of the article talks about how horrible he was to work for; the example given is that he would make employees do push-ups in front of clients (the reason for which is not provided).

This got me thinking about a story I heard once about an interesting question encountered at a job interview. The question was “What would be your response if I asked you to do some push-ups?” The job being interviewed for was something software related, development or testing; I forget. The nature of the job is unimportant except for the fact that there are not any physical requirements for the job, other than being able to show up at the office and operate a computer.

The answer that landed the job? “I’d ask you why you want me to do push-ups.”

From what I understand, the employer in question would not hire anyone that upon hearing the question decided to get down on the floor and do push-ups. Nor would they hire anyone who asked “How many would you like?” or any variation thereof. Many candidates when asked this question immediately got defensive, telling the interviewer it was inappropriate for them to ask for push-ups at any time, especially during a job interview. These candidates were also not considered for the job.

What most candidates for this particular company forgot to do was listen to the question. No one was asked to do push-ups. A question was asked about a hypothetical scenario in which an interviewee would be asked to perform a physical activity. The ideal candidate would know there is something wrong with an interviewer asking someone to do push-ups, but would be inquisitive and open-minded enough to inquire as to “why” push-ups would be requested before making their decision. Those candidates that immediately became defensive of their right not to have to do push-ups are not considering that there may be, even though they are unaware of the possibilities, a valid reason for such an odd request. It represents a closed-mindedness that the company was trying to avoid having in their employees. Candidates who immediately decided to do push-ups or ask for details about the push-ups they were about to do, while obviously eager to work for the company and willing to sacrifice, did not listen to the question, and lack the important instinct to question authority.

So, remember its OK to ask “why” during a job interview. But if an interviewer actually asks you to do push-ups, ask yourself if you’re OK with that level of disrespect.

JobVent on Good Morning America

Tuesday, August 5th, 2008

Yesterday, JobVent.com and a few sites like it were discussed on ABC’s Good Morning America.

Here’s the link:
http://abcnews.go.com/Video/playerIndex?id=5509206

Traffic spiked yesterday due to the segment, and has now tapered off, but is still higher than normal.

YeildBuild – Denied.

Wednesday, February 20th, 2008

Tuesdays are pretty good days for JobVent.com as far as page loads and traffic to the site. So generally, revenue from ad placement is highest on Tuesdays and Wednesdays.

My Ad revenue from YeildBuild was one quarter what it should have been yesterday. And that marks the end of my patience with YeildBuild. Sorry guys. I’m willing to try it again if you change your algorithm for ad optimization, but right now, it just wasn’t worthwhile. I’ve lost enough money already just trying it out for a few weeks.

So now I’m back to straight AdSense and Bluelithium, as well as individually sponsored ads.

The YeildBuild Experiment

Monday, February 18th, 2008

I’m testing out a service called YeildBuild on JobVent.com. They make some interesting claims:

  1. YeildBuild maximizes your text ad revenue
  2. YeildBuild takes the guesswork out of ad formatting
  3. YeildBuild Installs as easily as adsense

So far I can only confirm #3. Before I implemented YeildBuild on JobVent.com, Google was serving up both text as well as graphical ads. The eCPM on the graphical ads that are now missing from JobVent due to the YeildBuild implementation seem to be larger than that for the textual ads. So far, my ad revenue from contextual ads has been basically cut in half, but I’m going to give YeildBuild a little more time to optimize their ads for JobVent.com. They claim it takes about 100,000 impressions to optimize, and while they’ve already surpassed that and are still underperforming compared to a standard ad-sense implementation, I’ll give it a few more days, because I like the concept of not having to manage and optimize my own ads. But until they can prove that they can generate more revenue, the jury is out on #2 and #3.

 

 

Scare Tactics

Sunday, October 21st, 2007

My wife is busy watching the Red Sox game, so I figured I would write about the latest round of legal games being played with JobVent. I call them “games” because they are just that… games people play to try to scare me into removing some review or another. These can not really be classified as threats, because the messages I receive in these games contain no threat, only the suggestion that there may, at some point down the line, be a threat. So it is a game.

I’ll give you an example.

Message #1
There is a review on your site of XXXXX that includes a personal attack against the CEO, calling him a “greedy narcissist,” that violates your own posting rules against personal attacks and amounts to defamation of character.

I would like to request that this review be deleted. Thank you for your immediate assistance.

Sincerely,
XXXXX

My Response
Thank you for your request, but after reading the review, we’ve decided to leave it on the site. If you disagree with this assessment of the CEO, I urge you to add your own comments to the review or add your own review of the company to JobVent.com.

Message #2 in response to my message
I believe that under Florida law, this statement amounts to false light defamation and is legally actionable.
Do you have someone I could contact in your company related to legal disputes?

My Response
Hi XXXXX,

Please send any legal correspondence to me at the email address you have been using.

Thanks!

And that was the last I heard from them. This kind of behavior happens alot:
Company: “Hi JobVent, remove this review”
JobVent: “Thanks, but no.”
Company: “Perhaps we’ll sue you”
JobVent: “Please direct all legal correspondence to Venter@JobVent.com”
-complete silence-

Comanies seem to like to use the possibility of legal action as leverage. Most of these companies know that the worst thing for them to do from a PR standpoint is to sue a website that at its core is upholding free speech rights of its users and operating completely legally under the Communications Deceny Act of 1996.